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Il Makiage F*ck I’m Flawless concealer – tried and tested, this is my honest review

Written by 6 December 2021

After trying the foundation and loving it (see my blog here), I wanted to try Il Makiage’s other products. Next up is the F*ck I’m Flawless concealer.

Not only does it have great reviews, it’s not a bad price: £24. Well in range of other popular concealers:

  • NARS Cosmetics Radiant Creamy Concealer £24
  • Charlotte Tilbury Magic Away Liquid Concealer £24
  • Too Faced Born This Way Super Coverage Concealer £25
  • Laura Mercier Flawless Fusion Ultra-Longwear Concealer £25
Il Makiage F*ck I'm Flawless concealer - my honest review - comparing my skin with and without makeup
it’s a pretty chunky tube, larger than my other concealers – not great for putting in small bags on a night out for a quick touch up
Il Makiage F*ck I'm Flawless concealer - my honest review - comparing with Estee Lauder Double Wear Concealer
Comparing the size with my about-to-be-replaced Estee Lauder concealer

Description from Il Makiage:

F*ck I’m Flawless is a long-wear, lightweight concealer that instantly covers under-eye circles, blemishes, dark spots & hyperpigmentation with an advanced vegan, cruelty-free, oil-free & paraben-free formula. Available in 30 diverse shades for all skin tones.

Il Makiage F*ck Me I'm Flawless review - cruelty-free logo
Il Makiage F*ck Me I’m Flawless is vegan and cruelty-free – hurrah!

Not only is it vegan and cruelty-free, it’s oil and paraben-free. Paraben’s are basically harmful chemicals. Oil-free is great as it clogs up your pores and doesn’t help those of us who already have enough oil to deal with thank-you-v-much.

Shade features:

  • over 30 shades to choose from
  • choose out of 5 skin tones
  • choose out of 5 undertones

Having this many to choose from isn’t my ideal of fun. How the heck do I know if my skin has yellow or pink undertones? They have this nifty shade finder which asks you several questions to understand what colour would be right for you including actual model pictures with the different skin types/colours, so you literally see the differences. This is SO helpful, it helped me find my perfect match, 2.5, which is perfect for my skin.

If you’re still unsure about shade (it’s a lot to shell out for the wrong colour) get in touch with their customer service team. I did this for the foundation (see my blog here), and sent them a photo of my face. They matched me with the SAME colour as the result I got in their shade matcher (without them knowing).

I did this and got the exact same colour match as what their customer service team recommend after I’d sent them a photo of my face

Benefits of the concealer:

  • long lasting
  • light-weight
  • medium-to-full buildable coverage
  • hydrating and moistursing
  • hide spots and brighten the under eye area
screenshot taken from their website – send it back if it’s not for you! (I haven’t tried this but seems legit)

Hmmm one thing I don’t like… (dot dot dot) only one mind

Okay what’s with all these ‘cool, trendy and young’ companies naming their products after sex? I’m really not keen on this. Things like orgasm, better than sex etc, the list goes on. It just isn’t needed, especially when younger and younger people are wearing makeup. Yes we should be talking about sex but not like this. Rant over.

Comparing my current concealer to Il Makiage (Estée Lauder Double Wear):

I’ve about to run out of my current concealer, Estee Lauder Double Wear Stay In Place, so thought I’d compare it to my new Il Makiage. Estee Lauder isn’t vegan or cruelty-free so I’ve been looking to leave this brand for a while now.

The colours are close with some differences – Il Makiage has a softer, peach/warm colour; Estee Lauder is more neutral/yellow tone.

Il Makiage F*ck I'm Flawless concealer - my honest review - comparing with Estee Lauder Double Wear Concealer
Estee Lauder is thicker with 1 brush swipe. This has often been a problem for me as too much goes on and I struggle blending it
Il Makiage F*ck I'm Flawless concealer - my honest review - comparing with Estee Lauder Double Wear Concealer
Il Makiage has a softer/warm colour; Estee Lauder is more neutral/yellow.
Il Makiage F*ck I'm Flawless concealer - my honest review - comparing with Estee Lauder Double Wear Concealer
Il Makiage sinks in quicker and suits me better

My combination skin

My skin is oily in my T zone, normal on my cheeks, and very dry to the sides of my nose and around the top of my mouth. I’m also 34, so I can’t add too much concealer (nor do I want to) – just enough to cover the black in my corners and eye bags.

My concerns and ‘wants’ from a concealer (I’m not asking much)

  • easy to blend
  • to stay on as long as possible
  • when it does fade, it to fade evenly
  • no flakiness or creasing
  • colour that matches my skin obvs and doesn’t change throughout the day

I can basically tick all of the above off my list with Il Makiage.

Consistency and texture

Estee Lauder is thicker no doubt about it. I often find blending it difficult as goes on TOO thick, whereas with Il Makiage, I can keep it light and build up, although I haven’t needed to do this yet.

The texture is light and easy to manoeuvre around. It dries quick but not so quick I can’t blend.

Both wands are similar in design, which I like. One side is flat making it easy to smooth on where it needs to go. I only add a few dots under my eye – I’m 34 so I don’t need (or want) much. If I put too much on, it creases. I find a little goes a long way.

Il Makiage F*ck I'm Flawless concealer - my honest review

Il Makiage didn’t crease at all, at any point throughout the day, even after wearing for 8, 12+ hours. This was a concern of mine because if it’s too thick, it sits in my wrinkles which nobody wants to see.

Il Makiage F*ck I'm Flawless concealer - my honest review - comparing with Estee Lauder Double Wear Concealer
I only put several dots on as like to keep things light, usually adding more towards the inner eye where I have more dark to cover
Il Makiage F*ck I'm Flawless concealer - my honest review - comparing with Estee Lauder Double Wear Concealer
You can see the clear brighter eye on the left (I never knew until I started blogging just how different my eye sizes are) no primer

Does it stay on all day?

It stays on all day but isn’t as obvious at night as in the morning. I’d guess 30% is left on my skin after 12 hours.

I’m not worried about this because for the remaining time of day, I’m at home and not out, so I’m not fussed if I’m wearing makeup or not. Plus I don’t think 30% is too bad at all. By the end of the day, I pretty much expect all of my face makeup to be hanging on my a thread.

It fades evenly too so I don’t get a weird colouring. This is actually really important to me, as previously I’ve had makeup that flakes around weird places, like the sides of my eyes, and on my dry bits like the sides of my nose.

Il Makiage F*ck I'm Flawless concealer - my honest review - comparing with Estee Lauder Double Wear Concealer
At the end of the day (12 hours later) it’s still on, okay – faded, but it’s faded evenly rather than in patches (no primer)
Il Makiage F*ck I'm Flawless concealer - my honest review - comparing with Estee Lauder Double Wear Concealer
Further photos in a different light showing some concealer still visible at the end of the day
Il Makiage F*ck I'm Flawless concealer - my honest review - comparing with Estee Lauder Double Wear Concealer
The inner corners of my eye don’t look as dark as what they do naturally so I can tell some concealer is still on at the end of the day

Does using a primer help?

I’ve used Il Makiage’s primer and have had amazing results – blog coming soon. But in the short of it, yes, primer helped my concealer stay on thicker for longer.

Final thoughts – would you recommend? What’s the price?

Yes I would. I like the brand plus the products I’ve tried so far are great, including this concealer (see my foundation blog here). I wanted a vegan and cruelty-free product, and a product that wouldn’t crease and stay on all day (8hours+).

No it doesn’t stay on all day but I wouldn’t expect it to (what makeup does? If you know, pls share). What matters to me is that it is a nice texture, fades evenly, still covers darkness, and doesn’t flake. As you can see here, the inner corners aren’t dark, which they are naturally, so I’m still getting some coverage.

If you want to try it, buy it from Il Makiage for £24 (plus postage unless you fill your boots and spend over £40).

Use code welcome10 for 10% off (it almost makes the £4 delivery charge bearable)

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